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STICKERS

One signature element in the stationary is the sticker placed on the envelop flap. This silver reflective rectangle does not have any actually functional purposes and truly just serves aesthetic values. However, depending on what event or exhibit is being hosted, the sticker is subject to change. An example of this is if the gallery was exhibiting queer artists during the month of June, pride month, they’ll switch out the signature sticker for a design of the pride flag (see image below). This can also work by replacing the silver with a popular work by the artist that they are showcasing that month. This simple emblem works as a relic of the gallery and encourages the consumer to collect them.

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